Los Angeles:(Saira Shakoor)As the countdown to the biggest celebration of Indian Cinema worldwide draws near! The charismatic duo of Indian Cinema, Saif Ali Khan and Karan Johar to host the upcoming NEXA IIFA Awards Powered By VIVO at the iconic MetLife Stadium on 15th July 2017.
Bollywood’s Youth Icon, Varun Dhawan is all set to make a debut at IIFA Awards with a stunning performance and will be also be seen co- hosting a segment of the star-studded awards night.
The NEXA IIFA Awards Powered by VIVO is among the most coveted and highly anticipated award celebration that honors the very best of Indian Cinema with the highest level of achievement seen through the glamorous IIFA statuette.
The 18th Edition of IIFA Awards 2017 to witness power-packed performances by Bollywood superstars, Salman Khan, Alia Bhatt, Katrina Kaif, Shahid Kapoor, Sushant Singh Rajput and Kriti Sanon, to name a few.
The NEXA IIFA Awards will air exclusively LIVE on COLORS – the Broadcast Partner, with the Title Sponsor NEXA, Powered by VIOV, Styled by Myntra, Official Airline Partner – AIR INDIA.
Commenting on the occasion, Karan Johar said, “IIFA is the most awaited international award function of the Indian film fraternity. I am excited and look forward to hosting the 18th Edition of the IIFA Weekend And Awards. New York will be spellbound with the magic of IIFA!”
Saif Ali Khan added saying. “I am happy to be back to the IIFA stage this year as I join my close friend Karan Johar to host the IIFA Awards in New York. The excitement for IIFA has been steadily growing worldwide. This year it’s going to be super fun and glamorous in every way as Karan and I are going to have lots of surprises in store for our fans internationally!”
Varun Dhawan shared saying, “I am absolutely excited to be a part of IIFA Awards in New York this year. I’m looking forward to join everyone and see fans at the amazing MetLife stadium. This year is truly going to be a grand celebration and I can’t wait to be there!”Commenting on the occasion, Andre Timmins, Director- Wizcraft International, the producers and creator of the IIFA movement says, “With the 18th Edition of IIFA weekend and awards, we look forward to bring the world of Indian cinema to life in its premier edition in New York for existing and new audiences at the NEXA IIFA Awards Powered by VIVO. I am excited to announce two of the biggest talented stars in Bollywood, Karan Johar and Saif Ali Khan as the hosts of the awards night. We are thrilled to have Varun Dhawan make his debut at the IIFA stage and co-host a special segment at the awards this year. Get ready to witness the magic of IIFA as Bollywood descends in America to celebrate Indian cinema like never before.”
Speaking of the association, Mr. R. S Kalsi, Executive director, Marketing & Sales, Maruti Suzuki said “We are delighted to associate with NEXA IIFA Awards 2017 for the third consecutive year. NEXA and IIFA are symbolic of breaking the status-quo and creating experiences which are new and exciting. NEXA is synonymous with offering premium experiences matched with spectacular segment defining products like S-Cross, Baleno, Ignis and Ciaz. NEXA creates moments which consumers experience just like IIFA which builds lifetime experiences and felicitates excellence in Indian cinema at a global stage”
Delighted at the association, Vivek Zhang, CMO, Vivo India, said, “We are thrilled to have partnered with the most coveted platform representing Indian cinema globally. As a global smartphone brand, we constantly try to connect closely with our target audience in different parts of the country. We believe that the popularity of India International Film Awards (IIFA) is a splendid opportunity for Vivo to strengthen connect with the right audience and create a strong brand recall. Our latest offering in the Indian market is a step ahead in our endeavor to revolutionize the selfie phenomenon.”
Commenting on its partnership, Mr. Pankaj Srivastava, Air India’s Commercial Director stated, “Both IIFA and Air India are true ambassadors of India’s rich cultural heritage and are in the business of connecting people and regions around the globe, creating bridges to enhance tourism and business opportunities at either end.”
Commenting on the occasion, Ananth Narayanan, CEO, Myntra-Jabong says, “The strong bond between Bollywood and fashion needs no foreword! An association between the nations’s leading destination for fashion online and the most awaited screen award ceremony in the country makes for an excellent combination that symbolically connects these brands with consumers. IIFA represents glamour and fashion and we are looking forward to a long-standing relationship with them as their fashion partners.”
With the excitement growing across the world, people can now get that hot seat for the spectacular 2017 IIFA Weekend & Awards at New York events to be hosted at MetLife Stadium as tickets are LIVE to the general public available online only at ticketmaster.com or by calling (800) 745-3000 or by simply clicking the ‘Buy Tickets Tab’ on the official IIFA website http://www.iifa.com/. Fans can also purchase the tickets at MetLife Stadium Box Office (Box Office hours: M – F, 11am – 5pm). For VIP Club Experiences, e-mail us at email@example.com. IIFA has a special treat for its fans, “The Double Dhamaka Offer”. Get two shows for the price of one. Buy any IIFA Awards premium seating tickets for Ground Level and Level 100 seats and get free tickets to IIFA Rocks.
The popular category nominations are available for the global audience to participate in the voting process. The IIFA Global Voting went LIVE on 20th May 2017 and will be open till 18th June 2017. The final winners of the IIFA Awards are revealed on the night of the Awards ceremony. The results are surrounded by secrecy and the credibility of the voting process is one of the key parameters of this prestigious award.
As IIFA continues to bring together the biggest stars of Bollywood and Hollywood on one stage, the IIFA Weekend And Awards will play host to some of the most celebrated stars and musicians of the Indian film industry, notable guests, and dignitaries from India and the region, world media and Indian cinema fans from across the globe.
Facebook – https://www.facebook.com/IIFA/
Instagram – https://www.instagram.com/iifa/
All Press release are available on the official IIFA website http://www.iifa.com/press-releases/
About IIFA (International Indian Film Academy)
Conceptualized and produced by Wizcraft International Entertainment Pvt. Ltd. and supported by the key members of the Indian film fraternity, IIFA is the most appreciated South Asian film academy and a global platform that gives the Indian film fraternity an opportunity to reach audiences in international territories. The alliances made via the platform of IIFA provide huge benefits and gain to India but an equally important objective of this prestigious brand is to create similar outcomes in its host country. The aim is to establish a system of mutual benefit to both India as well as the host destinations by boosting tourism, economic development, trade, culture, cross-border investments and film co-productions.
Wizcraft International Entertainment Pvt. Ltd promotes the IIFA Weekend & Awards globally each year and travel to new, exciting and beautiful destinations, taking the film fraternity with it to unite and celebrate the best of Indian film and culture, thereby taking Indian Cinema and India to a wider audience. www.iifa.com
ABOUT WIZCRAFT INTERNATIONAL ENTERTAINMENT PVT. LTD.
Wizcraft International Entertainment, India’s leading media and Entertainment Company is dedicated to showcasing its expertise on the world stage. Having conceptualized some of the grandest events globally including the 50 Years of Indian Independence, the 30 Years of Mauritian Independence, the 10 years of the South African Freedom Struggle, the Commonwealth Games Opening and Closing ceremonies in Delhi as well as the Handover ceremony of the Commonwealth Games in Melbourne, & the prestigious International
Indian Film Academy (IIFA) Awards & Weekend for 15 years in over 12 countries, Wizcraft has contributed towards brand building for India across the world. It has pioneered and developed India’s biggest entertainment brand IIFA which has taken Indian Cinema and culture to the world. The growth story of the company reflects the evolution of the Indian event management & entertainment industry itself. Driven by its vision “Believe in the power of your dreams” the company is committed to quality and innovation, while setting its sights on greater peaks of achievement.
ABOUT METLIFE STADIUM
MetLife Stadium, home to the New York Jets and New York Football Giants, is the number one stadium in the world. This 82,500 seat stadium, one of the largest in the National Football League, sets the standard for venue excellence with state-of-the-art technology, comfort and amenities. The only active venue to serve as the home stadium for two NFL teams, MetLife Stadium hosts 20 NFL games per season, more than any other Stadium.
MetLife Stadium hosts the World’s Biggest Events, on the World’s Biggest Stage. Major events hosted at the stadium include Super Bowl XLVIII, WrestleMania 29, Copa America Centenario, CONCACAF Gold Cup Quarterfinals, Paul McCartney, U2, Bruce Springsteen and the E Street Band, Bon Jovi, Kenny Chesney and Taylor Swift
MetLife Stadium tops the industry charts annually since opening. The Stadium has ranked as the No. 1 Highest Grossing Stadium in the world for the last 5 years (2012 – 2016) by Billboard magazine. In 2011 MetLife Stadium was ranked No. 1 for safety by Security magazine’s “Security 500” in the Arenas/Stadiums/Leagues/Entertainment division.
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‘COLORS’ is Viacom18’s flagship brand in the entertainment space in India. A combination of ‘emotions’ and ‘variety’, COLORS, launched on 21stJuly 2008, offers an entire spectrum of emotions to its viewers. From Fiction Shows to Format shows to Reality shows to Blockbuster Movies – the basket contains all ‘Jazbaat Ke Rang’.
‘COLORS’ is dedicated to promoting ‘Cohesive viewing’, through programmes like Thapki…Pyaar Ki, Devanshi, Sasural Simar Ka, Shakti…Astitva Ke Ehsaas Kii, Udann, Karmphal Data SHANI, Ek Shringaar…Swabhimaan, Kasam…Tere Pyaar Ki, Bigg Boss, Naagin 2, Dil Se Dil Tak, Chhote Miyan Dhaakad, Bhaag Bakool Bhaag, Savitri Devi College and Hospital, India Banega Manch, Golden Petal Awards, IIFA, Chandrakanta and Rising Star amongst others.
About ‘VIACOM 18’:
Viacom 18 Media Pvt. Ltd. is one of India’s fastest growing entertainment networks and a house of iconic brands that offers multi-platform, multi-generational and multicultural brand experiences. A joint venture of Viacom Inc. and the Network18 Group, Viacom18 defines entertainment in India by touching people on-air, online, on ground, in shop and through its cinema.